Be the change you wish to see

Live as if you were to die tomorrow, learn as if you were to live forever

–Mahatma Gandhi

Post have not been flying off the shelves as usual, but that is not to say that Pure Health is not booming! We have had an amazing start to 2016 from increasing our reach to athletes in the surrounding areas, starting our nutrition services (and seeing great results so far), taking our powerlifters to a state meet (in which we set state records, broke all types of PR’s, qualified for national events, and had a fantastic time doing it), rolled out a brand of coffee (and custom mugs coming in May), and last but not least traveled to the Mash Elite compound to learn from the best.

However, after visiting the Mash Compound and sitting back and observing the best in the business at work, I wanted to share a little of how we plan to get better and put our selves at the top of the performance game in the area!

Size does not matter



Before you get all “ummm, where is this headed”, don’t worry, I am keeping it G rated. The Mash compound is a small gym made up of a few squat racks, loads of bars and plates, and rows of platforms, yet they produce arguably the best up and coming lifters in america.

So why do I mention this?

Yes, if a building that was in the right spot for the right price comes along we will snag it up, but for the time being the size of our building does not define what we strive to produce with in. If anything, it brings us closer together as athletes and coach, allowing us to work in with each other and produce a little competition with each other. The point is, the equipment and space can never replace atmosphere, programming, and passion.

The biggest tree does not always produce the best fruit

Put effort into both elite and novice athletes


The most eye opening experience happened while in North Carolina. Coach Mash, while videoing some of the best young athletes in the country, finished with them and then came over and went through and corrected some technical issues on my snatch.

This, as coaches, is what we need to strive to become. We need to put the same amount of effort into our novice lifters as we do in our advanced lifters. Know that novice lifters need more attention to large movements, as they are just starting their journey down this road. They will need different cues, they will need form broken down, they will need in-depth explanation on what to do , how to do it, and sometimes step by step instructions.

On the opposite hand, you need to pay attention to your advanced lifters. They are there for your guidance because they believe in what you teach them (or sometimes just need a place to lift). So make sure you are giving them the cues they need, even though they don’t need as much as the other 90% of the gym, they still can benefit from hands on coaching and feedback!

Create a fun, competition atmosphere that makes a statement


The best part of the Mash Compound is the atmosphere.

Does not matter how big your gym is if the atmosphere is live, your gym will continue to produce awesome athletes.

Make your atmosphere fun, exciting, and competitive.

Cheer on the athletes that lift 100lbs and the athletes that lift 400lbs, as both are an accomplishment and a PR is a PR.

Bring Powerlifters, Weightlifters, Crossfitters, ect.. all under one roof to max out together and push each other to become better in each others given sport!

As we all know, not every day can be a good day and lifting or competitive sports. There will be days that you do amazing things and there will be days where you struggle to hit your minimums. However, if you can come into a gym that breeds an atmosphere that is exciting and competitive, I can guarantee that the days you enjoy yourself and PR will far outweigh the days that suck!

Coach smart and effective and continue to learn

The team we have is amazing! We went to competition, had a great time (regardless of outcomes), and brought back a ton of knowledge from our meet. However, this could not have been done without a couple of key items:

You have to coach smart:

Everyone is different, everyone reacts different to failure, pressure, and success. Make sure that you know your team both as athletes and as people and know how they will react to certain situations.

You have to coach effective:

Sometimes it is not about PR’s. As a coach, you always want to see your athletes do well and hit big numbers. However, remember that consistency is key in any sport, and know that your athlete will gain worlds from having a fantastic meet vs. going 3 for 9!

Continue to learn:

If you think you have it all figured out, you might as well stop while you are ahead. In this game, if you want to be the best, you have to learn from the best. This does not mean that you need 50 letters behind your name, a dozen certifications, and use large words to display your concepts. This simply means that you need to travel about and pick up key items from some of the best and bring them back to your athletes. The best thing I heard all weekend was:

If you can go to a seminar and learn just one thing that makes a difference in your coaching, then it was worth every penny

–Travis Mash


This is what we strive to become at Pure Health. A gym that is focused on all levels of athlete. A gym that is focused on creating and maintaining an atmosphere that can take you out of your normal life and transport you into a fun, exciting, and competitive realm (think Narnia, but with a beefed up Mr. Tumnus). This gym should feel like a home away from home, a place to go and grind your daily frustration into something worth while. Unlike many other gyms, know that we are not in this game for the money. The hours of programming, coaching, emails, and text are only worth it if we are able to produce a change in our athletes lives, then and only then have we done our job!



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